Dominic Pettman I started going to Tokyo some time in the 80s. I had access to an apartment in good location, thanks to someone who would later become rather powerful in the media world, whose name I hesitate to mention. Since my host was a workaholic, I was left to my own devices. Tokyo was a real metropolis centuries before any European city got much beyond the small town stage.
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Translated by Jonathan E. A vital non-Western intervention in postmodern culture and theory, Otaku is also a perceptive account of Japanese popular culture. Abandon every preconception, all ye who enter!
No one has more tactfully intertwined post-Derridean philosophy with Otaku-centric subculture studies than Azuma. When the underground otaku subculture first emerged in the s, participants were looked down on by mainstream Japanese society as strange, antisocial loners. Today otaku have had a huge impact on popular culture not only in Japan but also throughout Asia, Europe, and the United States.
More broadly, Azuma argues that the consumption behavior of otaku is representative of the postmodern consumption of culture in general, which sacrifices the search for greater significance to almost animalistic instant gratification. A leading cultural critic in Japan, he is the author of seven books, including Ontological, Postal, which won the Suntory Literary Prize. Jonathan E. Abel is assistant professor of comparative literature at Pennsylvania State University.
A very insightful and intelligent look at what effect otaku culture has on the world and individuals themselves—as well as looking at where that culture came from, amongst other things. While fans of anime might find differing views with some of his ideas, the overall frameworks of his arguments are sound and intelligently argued. If there is anywhere to start, Otaku would be a great place to start toward understanding the Japanese postmodern anime and manga culture.
The translators have done an excellent job of preserving these qualities of the original. The ease with which the text reads is a definite advantage to the persuasiveness of the argument—and a testament to the skill and care with which the translators have worked. A must-read. He elaborates a postmodern theory of otaku cultural production and consumption that is insightful and deeply interesting. Is it possible to make any contributions to a discourse on postmodernity that has been so thoroughly explored, theorized,argued over and regurgitated in Anglo-American as well as Japanese public discourse?
Cultural critic Azuma Hiroki asked to join marketing for AKB48 + 1 more on Sayaka on KK and Sae
Biography[ edit ] Born in Mitaka, Tokyo. Takeo Onishi ,a hydrologist, was one of his classmates when he was in the high school student. He received his Ph. Azuma is married to the writer and poet Hoshio Sanae.